Guo Dongling: Actually the home will build a "fast track" for Chinese design

On the morning of April 9, 2014, local time in Milan, the "China Home B2B (International Home Brand Center)-Year of the Italian Home" co-sponsored by the Italian-Chinese Foundation, Juran Home, Beijing International Design Week, and Beijing Household Furniture Association The press conference was held in Milan. Juran Home and the Italian-Chinese Foundation have reached and signed a strategic cooperation agreement, which will use the Juran Home as a platform to officially open the "fast lane" of international home furnishing brands such as Italy into China. At the same time, the "multiple integration" international brand strategic cooperation plan that is actually underway by Home Inn is building a second professional store for imported brands in Beijing, introducing imported home products nationwide, creating a top-level design center and introducing international designers. .

Guo Dongling mentioned in the "Seeing Milan" event, "mainly using the home as a platform, including the introduction of Italian products by Chinese agents, and actually made some commitments to protect the creative design after coming."

For the "Yù" theme exhibition sponsored by the whole house, Guo Dongling believes that "China's design still has such a process, we are pushing forward step by step", although in recent years Italy has begun to become more and more They accept China more, but in fact some organizations of activities still have some resistance in Italy, which is not so smooth, Guo Dongling said.

She also mentioned that only by having some good design works, some good activities, and more extensive publicity can the world recognize Chinese design. From the perspective of the actual home, there are also plans to gradually open up the cooperation between Chinese and foreign designers and companies after the design is approved, and transform Chinese design into commodities. .

The top-level design center serves as a platform for home design projects. On the one hand, it serves customers, and it is more about building platforms. It is reported that the "fast track" project of the platform may be put into trial operation in May and officially debut in July and August.

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