In response to this situation, the China National Hardware Association has launched the “Quality-led Industry Enhancement Year†in the whole industry, and this theme runs through the 11th China International held at the Shanghai New International Expo Center on September 21-23. Hardware show.
During the '11 China International Hardware Fair, China Hardware Products Association and Germany Cologne Exhibition China Co., Ltd. hosted two organizations, China International Hardware Show e-commerce and buyer data management partner Weiwan.com - "Best of China (below Referred to as BOC) China Hardware Boutique World project. "BOC China Hardware Boutique World 2011•Shanghai" has received more than 30 hardware professional Internet media support. Organizers - have done a lot of intensive and meticulous work from the selection of fine products, media promotion, on-site services, etc., follow scientific, rigorous and reasonable selection rules, adhere to open, fair and impartial review rules, and hope that the platform can cultivate China. The hardware boutique brand provides the greatest support.
The project aims as follows:
1. Promote the transformation of the hardware products industry into a refined and branded direction
2. Help the leading enterprises in the hardware industry to develop international and domestic markets, shift from price competition to quality brand competition, from simple manufacturing competition to design, quality and brand competition.
3, through the "China Hardware Boutique World" evaluation, promotion, and excellence, to help enterprises and products in the international and domestic market to achieve maximum success.
The event will fully display the new products, new technologies, new processes and new designs of Chinese hardware brand enterprises, enhance the level of China's hardware product research and development, technological innovation, brand building, etc., and promote the hardware industry to the direction of low carbon, energy saving and environmental protection. development of.
It is understood that the product categories participating in the “Best of China China Hardware Boutique World 2011•Shanghai†activities mainly include:
(1) Power tools (2) Hand tools (3) Garden tools (4) Other hardware tools: cutting tools, measuring tools, pneumatic tools, hydraulic tools, tools, gardening, garden tools, on-board kits, toolboxes, etc. (5) Construction hardware: mainly including: wire, nail, net, faucet, pipe connection parts, kitchen and bathroom hardware accessories, etc. (6) Locking security (7) Abrasives abrasives (8) Electromechanical hardware: Welding cutting motor generator gearbox Reducer diesel engine pump valve welding material motor parts DC motor AC motor welding auxiliary equipment (9) sanitary ware (10) fasteners, standard parts (11) daily hardware (12) other hardware and related products
The final winners of the event will be presented by the relevant leaders of the event organizing committee, and will be displayed in the “Best of China China Hardware Boutique World 2011•Shanghai†set up at the China International Hardware Exhibition. During the exhibition and after the exhibition, it was publicly displayed to the whole society through nearly 100 mass media and industry media. It is also given priority to participate in the boutique world exhibition during the 2012 Cologne Hardware Fair in Germany.
“BOC China Hardware Boutique World†was successfully launched in March 2011 at the Asia-Pacific Procurement Conference in Cologne, Germany. The organizing committee selected 120 exhibits from 40 domestic enterprises and domestic hardware products to exhibit in Cologne, Germany. This exhibition will sweep out the traditional image of the Chinese exhibitors in a single form, which will make the audience shine. “BOC China Hardware Boutique World†occupies the best position and the largest exhibition venue in the exhibition. Through the best design and display style, “China Hardware Boutique†is launched, and the products and exhibitions exhibited in this event overseas. The form shows great interest.
“The advantage of holding the 'BOC China Hardware Boutique World' at the China International Hardware Show 2011 is that it can attract the attention of brand enterprises in the hardware industry, and it is also conducive to cultivating China's hardware brand construction and export.†Long said.
It is understood that China International Hardware Exhibition (CIHS) will be held as scheduled at the Shanghai New International Exhibition Center from September 21st to 23rd. China International Hardware Exhibition is supported by the International Federation of Hardware and Household Products Associations, China Hardware Products Association, Cologne International Exhibition Co., Ltd., National Federation of Industry and Commerce Hardware and Electrical Chamber of Commerce, China Council for the Promotion of International Trade Light Industry Branch, Beijing Shirui Exhibition Co., Ltd. Shanghai Continental Tools Development Co., Ltd. is hosting, and Weiwan.com () is an e-commerce partner.
'11 China International Hardware Exhibition, exhibition area of ​​115,000 square meters, 5,500 booths, more than 2,400 exhibitors. Among them, overseas exhibitors will account for about 9%; professional visitors are expected to reach 45,000, of which overseas audience will exceed 3,000.
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