With China's accession to the WTO, China's hardware industry has achieved an important position in the world. Chinese hardware companies have a place in the world and are in line with the global hardware companies. Many world-famous hardware companies have entered the Chinese hardware market. We will coexist with them for a long time, which undoubtedly poses an absolute challenge and pressure for Chinese hardware companies. However, compared with the international hardware market, there are still many gaps in the domestic hardware market. At present, China's hardware management model has not yet embarked on a real agent. Management experience, management tools, and management talents all face challenges; market management, price management, and promotion management are all at a medium or upper level. Experts predict that the proportion of manufactured exports to global manufactured exports will increase from 5.22% in 2000 to more than 10%. By then, China will have a number of powerful hardware manufacturing groups, forming a number of distinctive and internationally renowned hardware manufacturing centers. By 2020, the proportion of China's industrial added value to global industrial added value will increase from 5.72% in 2000 to more than 10%. Many of our hardware companies have diversified strategies and excessive competition. Many domestic manufacturers and brands are not prominent in their main businesses, and their core competitiveness is poor. Chinese companies are currently small in scale, and they are not eager to do everything, but should do the best for a class of products. The products of world-class companies often give people a very clear impression. Most of China's hardware companies are debt-managed, lacking the ability to transform, and products are on the same level. Therefore, the development of hardware companies is very difficult, often forced to helpless, into a price war. At present, it is difficult for China's hardware manufacturers to get the funds. Even if they can get the funds, the scale is very limited. The design capabilities and level of multinational hardware companies and processing methods are higher than us. They all have advanced design reserves, and we lack both funds and technology. Our traditional hardware manufacturing companies, even if they are listed, may have a strange circle, that is, hardware companies with standardized operations, and more or less retain the traces and branding under the traditional management mechanism, because they are born out of the traditional mechanism. of. Such mechanisms and traces restrict the performance of competitiveness. Multinational companies have established modern enterprise systems with clear property rights and operational. Establish an effective information channel and a rapid response decision-making pipeline, and Chinese hardware often lags behind the market supply. We often lack decision-making and delay business opportunities in this decision-making. Many people in China believe that foreigners do not understand the Chinese market. In fact, foreign manufacturers will use high salaries to invite Chinese localization talents and be willing to pay for information. The service is very standardized, not only does not pay money, but also has the ability to profit, and use economic means to promote the improvement of their service standards. Foreign hardware manufacturers are based on the laws of the host country and will never engage in a commitment competition. Products include manual and power tools, automotive diagnostic and repair equipment, diagnostic technology and related products, widely used in automotive, aerospace and other commercial areas. The US hardware tools market has a market capacity of $40 billion. China's hardware exports account for only a few percent of the total. Expanding overseas markets is only the beginning. It is necessary to go out and lack international talents and trade experience. The demand for the Chinese market itself is growing, and many foreign companies are coming to China for production. They are more concerned about the Chinese hardware market. Most Chinese hardware manufacturers are mainly in the domestic hardware market. However, the domestic hardware market is undergoing changes. The traditional big business associations, trade associations, Hualian system and power distribution system are all joints without economic relations, waste of resources, and high marketing costs of enterprises. Chinese hardware companies are more familiar with language and market, and they have a relatively good understanding of cultural needs, so it is more likely to establish their own brands. Foreign hardware companies that have entered China are well-known multinational companies in the world. They have good reputation and can provide users with quality products and perfect services.
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